About Us

My name is Lynda and as you might have guessed I started this web site when I was pregnant. 

Why a maternity wear web site?

When I first learnt that I was pregnant I was very excited, so many emotions go through you. You feel like you have a little secret and you are glowing - knowing that you have a little person growing inside you.

Then come along the stages. At first I was very concerned about my trim size 12 body becoming big. I was worried about having to fit into those "ugly" maternity clothes.

Before I was big enough to wear maternity clothes I started trying some on because I was excited to think about showing off my gorgeous bump! They looked so big and daggy that I said to the shop assistants that I would NEVER be that big to fit into THOSE sort of clothes.

Then I discovered the fabulous department store called Daimaru. The people who worked there seemed to understand what new mums to be were going through. Unfortunately that department store is no longer there for us! That's how my business got started.

I spent a small fortune on around 10 pieces of clothing at Daimaru that took me from the office to after hours functions and entertaining. They were such good quality that I decided to sell them because they were too special to give to charities.

My partner is a web designer and he suggested I start a website to sell these items. Everything sold within 3 days. I was gobsmacked! I thought WOW all these other women are in the same situation as I was! Ripefruit Maternity evolved from there.

That was 6 years ago.

Clothes now are so gorgeous and so adaptable and layers are an amazing plus in the maternity collections. I have sourced Australian designers who offer incredible clothes.

Maternity clothes are still expensive but because the quality is so exceptional I can still onsell them to you at a fraction of their recommended retail price and they still look brand new, gently preloved.

Instead of maternity clothes looking frumpy and dated you can still look sexy and gorgeous and I hope you will feel that way with the items I have on my website.

I speak from personal experience. All mothers out there, whether you are working or a stay at home mum can always look glamorous in the styles I have to offer you.

Enjoy!

On the 25th February 2002 our beautiful little baby son, Jaxon arrived!

The two pictures on this page show how time flies with a young man growing up fast. Above is New Year's Eve 2006 in Melbourne, and this is his first day at kinder..

If you want to drop me a line to talk about your pregnancy, or the impending birth of your baby or getting to know your newborn please do not hesitate because I've been through it and might be able to offer some reassuring and friendly advice.

Finally, in case you were wondering how I maintain this web site? Although I take the photo's and write the descriptions, my darling man does the rest. It's a bonus having a geek in the house after all!

Good luck!
Lynda

PS: Yes, I am interested in selling 'your items' ! Click here for more information

Thank you, thank you, thank you!

For all the lovely letters and emails thanking us for everything. I've decided to have a "Letters & Emails" page. The rest is up to you.

Advice about prams. 

I know those Peg Perego prams and other popular branded prams are gorgeous but they are really only wonderful for the first "4 months" with your new baby. 

Once your baby is bigger you will wish you'd gotten one of those fantastic light 3 wheeler strollers. An excellent one is Mother's Choice. You can get a fur piece for it as well as a beautiful fur pouch that fits securely into the pram to keep it snugly.

My mother's group consists of 10 women, 8 of which bought those big lovely prams but quickly swapped over to lightweight strollers or 3 wheelers. They all regret spending so much money on the cumbersome prams. 

Think about it, you're going to use the pram you buy for at least 3 years - consider that and also how comfortable it will be for you.

Sunscreen Tip

Another helpful tip to mums is to always remember to use sunscreen on your hands, especially if you are a walker and love being out and about with your little ones. Sun and age spots soon start to appear if you don't protect your hands while pushing those prams. Your hands are the first part of your body to show your age and the damage is irreparable!

Anyway that's my advice!
Have fun!